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And the winners are…‘Superbugs: Join the Fight’ school competition finalists announced

Pfizer UK invites panel of expert judges to name this year’s school competition winners.


Following the success of the 2019 ‘Superbugs: Join the Fight’ schools programme, Pfizer UK partnered with the National Schools Partnership for the second year to release an updated suite of curriculum-based school resources, giving registered schools another opportunity to enter an exciting competition.

To be in with a chance of winning, pupils were asked to create a shareable campaign idea to help spread the word about the issue of antimicrobial resistance (AMR) or on the value of vaccination for those in Key Stage 3.

This year we received 1,600 entries, doubling last year’s total and giving the expert judging panel an even harder job of selecting just four winners and runners up across the different categories.

And the winners are…


Category: Key Stage 1

Winner | Harry (7) Threemilstone School
Harry created a colourful poster which offers advice and information to help stop the misuse of antibiotics.


Category: Key Stage 2

Winners | Thomasin (9) and Hetty (10), St Peter's Prep School
Thomasin & Hetty put their voices to good use, sharing 4 top tips through their original song "We're Gonna Fight the Bug".

Category: Key Stage 3

Winner | Poppy (13) Invicta Grammar School
Poppy's poster challenges the reader to play their part in the fight against the superbugs, with helpful references for more information.


Category: Key Stage 3 - Vaccines

Winners | Amanda (12) and Bethany (13), Mid Yell Junior High School
Amanda and Bethany, aka Dr Dot & Dr Dash, created a quick 1-minute video which discusses the value of vaccination.


Congratulations to all the winners and runners up for their original and inspiring ideas. Each of the winners will be awarded with an fun and interactive assembly for the whole school, featuring hands-on SFX effects, costumes (for the teachers too!) and class experiments. Whilst the coronavirus pandemic has delayed when we can deliver this exciting prize, winning schools and students will also recieve a trophy prize in the next couple of weeks.

Runners-up won't be left empty-handed either - they will each get the opportunity to experience our award-winning 'Science in a Box' programme, delivered in their classroom by one of our Pfizer STEM Ambassadors as soon as it's appropriate to do so. Find out more about the programme.

Thank you to all the teachers and schools who registered for the 'Superbugs: Join the Fight' programme this year and to those who took the time to enter the annual competition. We're proud to say we reached over 200,000 students across the UK this year alone and received some fantastic teacher feedback emphasing the importance of educating the next generation about the part we can all play in the fight against antimicrobial resistance.

The 'Superbugs: Join the Fight' competition will be back in September 2020 - follow Pfizer UK on Twitter, Facebook and Instagram to stay updated.

Now available for home-learning

As part of our response efforts to the coronavirus outbreak, we have adapted our lesson materials to enable children to participate online from home:

Meet the Judges


To help us select this year's winners, we invited experts from a number of organisations - including BritMums, Antibiotic Research UK and The British Society of Antimicrobial Chemotherapy - to join our judging panel, offering a range of perspectives, knowledge and opinions:

It was a delight to see such high standard entries for this competition. It has been shown that the earlier children are taught about antibiotic resistance, the greater the impact. Children are amazing advocates so it's not just about educating them, but letting them educate their parents, grandparents and social circle. I hope very much this initiative will continue. I would be delighted to be a judge for future competitions. Well done Pfizer for this initiative.”

Professor Colin Garner, Chief Executive, Antibiotic Research UK

Raising awareness and shaping behaviour at a young age to reduce AMR is essential.  The British Society of Antimicrobial Chemotherapy is delighted to support this excellent schools initiative. The standard and originality of the entries this year were outstanding."

Professor Philip Howard OBE, Consultant Antimicrobial Pharmacist, Leeds Teaching Hopitals NHS Trust, & President of British Society of Antimicrobial Chemotherapy

The Pfizer Superbugs competition really showcased how creative and thoughtful children can be when contemplating an issue as big as the rise of Superbugs and antimicrobial resistance. Every entry we reviewed — from the youngest to the older children — featured interesting and fresh ways to highlight these issues and what we can do to combat them. At BritMums we champion the voices of parents. It was delightful with Pfizer to focus on the voices of children.”

Jennifer Howze, Co-Founder & Creative Director, BrtiMums


Related articles:


Antibiotics are medicines that work to treat or prevent bacterial infections, but many are losing their effectiveness due to antimicrobial resistance (AMR).


Working alongside the PSHE Association and National Schools Partnership, 'Superbugs: Join the fight' is designed to help raise awareness of antibiotic resistance to school children.


‘Science in a Box’ was created for students to learn more about medicine development, the role of the pharmaceutical industry and to demonstrate the range of career opportunities that exist in the pharmaceutical industry..

PP-PFE-GBR-2381 / July 2020